There is a lot going on in the Denver SEO agency world and so it doesn't surprise us to see you researching search engine optimization. Search Engine Optimization or Search Engine Marketing has started to become a more popular "buzz" word over the last couple of years with the popularity of social networking, social media and pay per click advertising.

 

Search Engine Optimization is usually used to describe the process of getting a website on the 1st page of a search engine like Google, Yahoo and MSN for relative search terms to the site being promoted. So, as an example, let's take a local plumber in Denver. He/she would like to obtain more business and generate more calls for his/her business and decides that optimizing his/her website would be a great way to accomplish his/her goal of obtaining more business. In reviewing his site, we find that most customers when looking for a plumber in Denver are typing the following search terms into the search engines most often to locate a "plumber in Denver":

Keywords/Phrase	Local Search Volume July 2009	Global Monthly Search Volume
"denver plumbers"	3,600	1,900
"denver plumber"	5,400	2,400
"plumber in denver"	720	480
"plumbers in denver"	480	260
Totals	10,200	5,040

So, according to these statistics from Google's Keyword Tool, this plumber could be getting their site in front of an additional 10,200 visitors in the local area every month! Ultimately by developing a site that is useful, and aesthetically pleasing they will be able to obtain a page one ranking.

Our company "SEO Co" of Denver specializes in helping companies obtain a page one ranking as well as increasing their overall web presence. We don't only focus on obtaining a page one ranking for our clients, but we also work on traffic conversion techniques. This means that once we have helped our customers obtain a page one ranking for their website, we also focus on driving leads from the site. Getting your website on page one of a search engine is one thing, return on investment is something entirely different.

Call SEO Co for a free evaluation of your website!